Honor moves beyond e-commerce and shakes hands with Sangeetha Mobile
New Delhi, India, June 5, 2015: Honor, an independent Internet Smartphone brand under Huawei Terminals today announced its entry in the Indian retail market. Honor has already gained customers across the country through its online sales partner Flipkart. To further strengthen its presence in India, Honor partners with Sangeetha, one of the largest mobile phone retailing chain in South India. This deal reiterates the importance of India as its priority market for Honor and is expected to catalyze Honor’s goal of clocking 10x sales in 2015.
This association with Sangeetha Mobile will be marked with the sale of one of the bestselling smartphone, ‘Honor Holly’ allowing the customers to touch and feel Honor devices. The alliance will begin with the sale of Honor Holly priced at Rs. 7,999 that would be available in Sangeetha stores; which has a network of 320 stores present across 4 states, namely, Karnataka Andhra Pradesh, Tamil Nadu and Kerela with 60% of the stores present in Bangalore. The smartphone would be available at an inaugural offer of 20% cashback, also allowing customers to get a brand new reliance dongle along with the phone at an additional 1 rupee.
Commenting on this, Allen Wang, President of Consumer Business Group, Huawei India said, “We are overwhelmed with the response we have received for our Honor smartphones and especially for Honor Holly. To reinforce our commitment towards our customers in India we have decided to introduce Honor Holly in brick-and-mortar retailer shops where customers can get a hands on experience of our smartphone. We are glad to exclusively partner with Sangeetha mobiles as they have a strong market in southern market in India. ”
P.Sanjeev, Director-Device Sales, Huawei India said, “This association will help us serve a larger customer base, especially those like the touch and feel experience of good before taking any purchase decision. This association further reiterates the importance of India as its priority market for us.”
Commenting on the tie-up Subhash Chandra, Managing Director, Sangeetha Mobiles Pvt Ltd said, “We look forward to a long lasting association with Honor. With this association, our customers will be able to enjoy privileges of our 41st Anniversary Sale which presents exiting offers on Honor products and the Happiness Pack that covers aspects like liquid and physical damage, theft, extended warranty and pick up and drop service for the Honor devices.”
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