PayU India ties up with WhatsApp

PayU has announced its partnership with WhatsApp to power seamless & native online payment experiences for businesses on the WhatsApp Business platform. This will transform how businesses engage with their customers on WhatsApp, offering a truly effortless and convenient in-app payments journey.

With PayU’s Checkout experience, businesses can now provide customers 150+ payment options, including cards, UPI, and net banking, all directly within the WhatsApp platform, without the need for redirection. All WhatsApp-enabled PayU merchants can now avail this feature without any additional setup or maintenance fees.

Sudhir Sehgal, Chief Business Officer – PayU India said, “We are thrilled to introduce that PayU will power payments within WhatsApp app, which is a significant leap in enhancing the shopping experience for both businesses and customers. This will empower businesses to provide a wide range of payment options directly within the WhatsApp platform. This is a testament to PayU’s commitment to simplifying commerce, and we are excited to partner with WhatsApp Business Platform to bring this solution to the market.”