Tata Docomo launches Connected Lifestyles with High Speed Broadband in Bangalore
Bangalore, India, September 19 2014: Tata Docomo, the unified telecom brand of Tata Teleservices Limited, today hosted an experiential event based on the theme of Connected Homes. Super high speed connectivity coupled with smart and seamless interplay between devices, and content enables the ‘Connected Lifestyle’ among the masses, was showcased at the event today with a 360 degree touch-and-feel experience for the audience.
“The intent of technology has always been to simplify and enhance our quality of life – in this case enabling ‘My time, my space, my need; anytime and anywhere. This can only be achieved if we have access to high-speed broadband, resilient networks and simplified interplay between content and access. We at Tata Docomo are committed to doing just that,” Mr. Prateek Pashine – Head, Enterprise, Tata Teleservices Ltd. stated about the event.
A lot of this interconnectivity stems from the rise of smart devices that have firmly entrenched themselves in our daily lives and the constant internet and data connectivity they thrive on. With an average penetration rate of around 60 percent, the Internet has become a basic requirement. New and improved services are now aiming to create seamless connectivity with smart TVs, home theatre systems, gaming consoles, smartphones, laptops, household appliances, security services, utilities, and home automation systems – ushering the era of ‘Internet of Things’ (IoT). However, consumers today are looking for simple, personalized and continuous experiences, liberty to discover and access content along with control and independence simultaneously. This increasing trend towards clutter free and simplified lifestyle is driving the technology giants to offer seamless experience that integrates and not interferes with their lives.
One such evolution is the concept of ‘Connected Homes’, which is led by the rise of ‘connected lifestyles’ and is gradually etching towards becoming a reality. The vision of the ‘Homes of the Future’ have often presented scenarios, in which almost every household device is connected and automated to make life easier for people. In fact according to a recent study, 25 billion devices are all set to be connected by 2015, and 50 billion by 2020. In addition to the value that connected homes add to our lifestyle, it also addresses our key concerns linked to security. With an increase in crime across the country, it is important for security to take center stage in our daily lives, especially with regards to our families and property. A reliable and high speed broadband service is a pre-requisite for the concept of connected homes to come alive.
