Zoho Announces Early Access to CRM for Everyone, New Pro-Code Tools

Zoho announced early access to Zoho CRM for Everyone, a new set of industry-first capabilities aimed at democratising CRM to all teams involved in customer operations activities. The company also unveiled significant enhancements to its offerings for professional developers and app development teams. These include early access to new services within Catalyst, the company’s pro-code full-stack development platform, and the general availability of Zoho Apptics, an application analytics solution that enables developers to track the in-app usage and performance of applications built on iOS, macOS, Android, and other platforms.

“Businesses are looking for unified solutions that help them optimise for value, maximise their competitive advantages, and tap into new market opportunities amid tough economic conditions,” said Sridhar Vembu, CEO and Co-founder, Zoho Corp. “At Zoho, we’re focused on continuously deepening our current offerings and expanding others to serve business needs. Zoho CRM for Everyone, for instance, is the first true democratisation of the CRM paradigm and helps unify all customer operations teams onto the CRM to deliver better customer experiences. Likewise, the upgraded Catalyst and the privacy-focused Apptics solution work hand-in-hand to deliver an unmatched developer experience from concept to code, and deployment to analytics.”

India is one of Zoho’s fastest growing markets. For Zoho CRM, particularly, the country is the second largest market. The product recorded a 33% YoY growth in customers in 2023. Since the launch of Catalyst 2.0 in October, 2023, user signups have globally increased by 25%, and the number of new projects created by users on the platform has doubled.

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